EMEA Digital Media Manager

• Own Measurement & Optimization: Partner with Marketing Operations and Analytics to strengthen conversion tracking, offline signal feedback, attribution, and platform optimization toward qualified business outcomes.

• Lead Localization & Vendor Strategy: Manage regional agencies and partners, ensuring localized campaigns achieve both cultural relevance and performance objectives while maintaining global brand standards.

• Drive Experimentation: Establish a regional test-and-learn roadmap across audiences, creative, channels, bidding strategies, and emerging media opportunities, translating results into scalable recommendations.

What You Will Bring

• Experience: 7+ years of experience in digital media, digital acquisition, or demand generation, ideally within a high-growth B2B technology or enterprise SaaS environment.

• EMEA Expertise: Demonstrated success managing digital programs across multiple European markets and navigating meaningful differences in buyer behavior, media ecosystems, language, and regulatory requirements.

• Strategic + Hands-On Capability: Ability to move comfortably between setting media strategy, analyzing performance, making investment recommendations, and going directly into platforms when needed.

• B2B Enterprise SaaS Expertise: Strong understanding of complex enterprise buying cycles and how paid media contributes across awareness, demand capture, pipeline creation, and opportunity progression.

• Investment Judgment: Experience managing meaningful media budgets and making data-backed decisions about where to scale, reduce, or redirect investment.

• Analytical Rigor: Advanced ability to translate complex performance data into a clear business story, recommendation, and action. Experience with platforms such as Tableau or Looker, Salesforce, Marketo, and web analytics tools.

• Paid Media Expertise: Deep proficiency across major paid media platforms and acquisition strategies, including Google Ads, LinkedIn, programmatic media, audience targeting, bidding, measurement, and optimization.

• AI & Marketing Technology Fluency: Strong interest in using AI, automation, and emerging marketing technology to increase effectiveness, speed, and scale.

• Executive Communication & Influence: Ability to synthesize complex inputs into concise recommendations and confidently influence stakeholders across global and regional organizations without direct authority.

• Builder Mentality: Demonstrated ability to operate through ambiguity, identify gaps, build better processes, an…